A company profile is a statement that describes its business, its services, the date of incorporation, its goals, vision, & mission, its core values, its founders, its key persons, overview of the company, its location/s, its clients, its growth, its certifications, awards and recognitions, comparison with its competitors, contact details etc.

Generally, a company’s profile is for use of the intended audience.

CII’s exhaustive “Company profiling” report includes all the above plus independent inputs from professionals in the field, the company’s clients, the company’s vendors, a general market reputation of the company.

Such a report is the touchstone in decision making whether to associate with the company or otherwise.